The word
“classifieds“
usually represents advertising in news papers , periodicals journals
etc. Sometimes we might get a separate free ads paper as well
containing extensive categories of ads. Actually
classified advertisements
are called so because they are generally grouped within the publication
under headings classifying the product or service being offered
(headings such as
jobs,
housing,
community,
services,
for sale,
gigs,
resumes,
personals, etc.) and is grouped entirely in a distinct section of the periodical, which makes it distinct.
Classified ads
are basically textual. But what makes them different from display ads
is that display ads display the product( for eg. a pic or graphic image
of the same) where as you'll find the contact address, the contact
number , the article's description but not the image. This has led to a
new hybrid method of advertising called the " classified display
advertising " which has the traits of both forms of advertising, from
baby products to cosmetics, from
electronics to
furniture, from
real estate to
vehicles all find place in
classified ads.
In recent years the term "
classified advertising" or "
classified ads"
has expanded from merely the sense of print advertisements in
periodicals to include similar types of advertising on computer
services.
classifieds has also found its way to the internet.
Internet classified ads
do not typically use per-line pricing models, so they tend to be
longer. They are also more readily archable unlike their offline
brethren, and tend to be
local classifieds with a great sense of urgency because of their daily structure.
The
classified ads
have grown to such an extent that they constituted for about $15.9
billion (newspapers), $14.1 billion (online) according to market
researcher
Classified Intelligence in 2003 alone.The worldwide market for
classified ads in 2003 was estimated at over $100 billion.some companies offer
free online classified ads such as Craigslist in the US,
Webcosmo.com
in the US and internationally , and Kijiji and Gumtree internationally.
Some companies, like Bay Area Classifieds focus mainly on regional
centers, while others blanket urban areas by using zip codes.
Craigslist was one of the first online classified sites, and is
currently one of the largest. Other companies, like Oodle, aggregate
classifieds from many websites into one site, but do not take listings and zMobs enables users to
post free online classifieds with privacy within their own personal network and community.
Among all the big guns its worth mentioning about
Webcosmo.com
which provides an elaborate listing of ads in a manner easy to surf and
easy to find for something we are looking for. Its aesthetic beauty,
ease of use, FREE TO POST on all categories are playing an important
role establishing
Webcosmo.com on seperate standards.